‘Frankenchicken’ protesters crash Pret’s pre-launch opening in Spitalfields
Pret A Manger’s Spitalfields launch event turned into a PR disaster on 7 July when campaigners dumped a giant animatronic “Frankenchicken” in front of its first 200 customers. Pret is facing significant backlash after breaking its promise to stop selling ultra fast-growing chickens by 2026. It originally made this commitment in 2018. These “frankenchicken” breeds commonly suffer from deformities and heart strain due to being bred to grow too fast. They get slaughtered at around 35 days old. In response to Pret’s backtracking, animal welfare activists have launched a £1m accountability campaign. This aims to expose Pret’s continued use of these…

