Government urged to end animal welfare labelling confusion on meat products

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  • Post last modified:14 July 2026

Animal welfare charity FOUR PAWS UK is calling on the government to back mandatory animal welfare labelling legislation. It has published a report that reveals widespread confusion on supermarket shelves and growing public demand for a simpler, more transparent system. A special event in parliament on 9 July launched the report. It included a pop-up supermarket aisle where parliamentarians saw how regulated welfare labels could transform the way we shop. The report highlights a fragmented labelling landscape. Shoppers currently have to navigate a patchwork of assurance logos and welfare claims. And there’s often no clear information on how animals were bred,…

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Amazon UK must urgently ban sale of donkey skin products says charity

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  • Post last modified:8 June 2026

Over six million donkeys are slaughtered each year to produce ejiao. It’s a gelatine used in supplements, food and cosmetics. And it’s sold globally, including via major online retailers. Working donkey and horse charity Brooke carried out an investigation. It found that while Amazon UK doesn’t sell these products directly, they remain available through third-party sellers on its marketplace. Donkeys are vital to millions of people, supporting livelihoods, education and access to essentials in some of the world’s poorest communities. The donkey skin trade is causing extreme suffering worldwide, including violent capture, long transportation without food or water, and brutal slaughter…

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